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Smiling Rocks, launched in 2019, is a lab-grown diamond jewelry brand with the aim of building a chain of smiles through sustainable luxury. It is a premium lab grown diamond luxury brand based in New York. The co-founders’ dream is to refashion the industry by offering stunning luxury designs and collections as a means of making the world a better place. It is working on a philanthropic business where 3% of our jewelry and 1% of our loose diamond B2B business goes to 4 different charity sectors, Animal/Wildlife Protection, Medical Support, Education Support and Environmental Protection.

One-stop brand for lab-grown diamonds & jewelry. Offers essentials, engagement & bridal, men's, and fashion collections. Ethical & sustainable.

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